In today's interconnected world, businesses are increasingly looking to expand their online presence globally. Whether you're reaching new markets or targeting local audiences in different regions, the terms "translation" and "localization...

As artificial intelligence (AI) continues to advance, its integration into the language services industry has transformed the way translation and localization are conducted. From machine translation (MT) in its early stages to the rise of Gen...

Do you have an Amazon Echo or a Xiaomi AI speaker? Have you ever used Siri or another voice assistant to ask a question or send a text while driving? Many of us are already using voice assistants in our personal lives, but it’s time...

In China, linguistic diversity is rapidly increasing. With over 300 languages and dialects spoken across the country, the need for multilingual communication is becoming more pressing. Major cities like Beijing, Shanghai, and Guangzhou, as wel...

In today’s fast-paced digital world, every interaction a customer has with a brand is becoming more personal. Whether through mobile apps, websites, social media, chat, or email, customers now expect each touchpoint to be relevant and perso...

SEO, or search engine optimization, is a constant balancing act. When optimizing your web content, you need to strike a balance between attracting a high volume of visitors and ensuring the quality of the traffic. You want the right peopl...

“It’s not personal; it’s business.”In today’s global marketing landscape, this well-worn adage should be turned on its head. Today, the most successful marketers understand that if it’s business, it must also be deeply personal.In China...

As globalization accelerates and multilingual interactions become more common, the demand for interpretation services is growing rapidly. Whether it’s a medical provider treating a Limited English Proficient (LEP) patient, a teacher meeting wit...

When people think of tabletop gaming, they often imagine classic board games like Monopoly or a group of friends playing games like Dungeons & Dragons around a table. However, the tabletop gaming industry has evolved far beyond family game...

LearningInterpretation is the act of rendering speech into a different language. It can be done on-site or remotely, and in consecutive or simultaneous mode:Consecutive Interpretation:In consecutive interpretation, the speaker pauses at regular ...