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02-152025 2025-02-15
Best Practices for Multilingual Closed Captioning
Closed captions (CC) were originally designed for individuals who are hard of hearing (HOH) or deaf, but their use has expanded far beyond this group. In the media and entertainment industry, closed captions differ from subtitles as they n...
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02-152025 2025-02-15
Subtitling vs. Dubbing: Navigating the Pros and Cons in Media Localization
In today's world, we are more globally interconnected than ever before. The demand for international content has skyrocketed, prompting the need for effective media localization. One of the key considerations in this process is the method...
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02-152025 2025-02-15
Language Localization – A Business Opportunity for Financial Institutions: A Chinese Market Perspective
As the global marketplace becomes increasingly integrated, companies are finding it easier than ever to reach customers worldwide. However, the challenge now is to establish long-lasting connections and ensure that customers in different market...
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02-152025 2025-02-15
Bridging the Language Gap: The Crucial Role of Translation and Localization in Government Services
In the rapidly changing government landscape, where policies are continuously evolving and communication is key, reaching diverse populations presents a fundamental challenge. For nearly three decades, TransPerfect's Government Services Group ...
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02-142025 2025-02-14
Casting for Dubbing: Six Key Challenges in the Chinese Market
Over the years, I've worked on casting voices for many iconic characters, from cartoons to blockbuster film franchises. I developed a methodology for dubbing actors globally to replicate these famous voices as closely as possible. However...
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02-142025 2025-02-14
Leveraging Data Collection and Annotation to Drive Better Financial Decisions in China
In today’s rapidly evolving financial landscape, data-driven decision-making has become essential for financial institutions in China. With increasing competition and a growing demand for more personalized services, financial organizations are se...
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02-142025 2025-02-14
Voice Performance Opportunities in China: Top Types of Voice Acting Jobs
The voice acting industry in China has seen tremendous growth in recent years, driven by the country's booming entertainment, gaming, and media sectors. From the global rise of animation and video games to the increasing demand for digi...
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02-142025 2025-02-14
Breaking Down Language Barriers: The Role of Machine Translation in Globalizing Video Content
In our interconnected world, the power of video content is undeniable. Whether it’s for education, entertainment, or corporate communication, videos have the potential to reach vast audiences. However, one significant challenge in truly global...
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02-142025 2025-02-14
Why Your Content Should Be Produced and Localized by the Same Team
Many organizations opt to produce multimedia content internally or with the help of an agency, thinking it will save time and money. However, once the content is ready for launch, they may decide to broaden their target audience, whether ...
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02-142025 2025-02-14
Leveling Up: Navigating the Dynamics of the Gaming Industry in 2024
As 2024 comes to a close, it’s time to look back at the dynamic and transformative year in the gaming industry. From highly anticipated releases like Baldur’s Gate 3 to monumental industry shifts like Microsoft’s acquisition of Activision...