Airui Translation

Translation Companies Share: What Are the Standards for Advertising Translation?

In today’s era of global branding, advertising translation is no longer just about converting text from one language to another—it’s about delivering your message with the same emotional impact, creativity, and cultural relevance across different markets. Whether it's a slogan, commercial script, social media copy, or product tagline, a well-translated line can do more than communicate—it can spark connection.

So, what standards do professional translation companies follow to ensure top-notch advertising translation? Here's a clear breakdown from an industry perspective.


✅ 1. Five Core Standards of Advertising Translation

1.