In recent years, video content has become one of the most popular tools in global marketing. Research shows that 72% of consumers prefer to learn about products or services through videos. Video is a simple and powerful way of expression...

We’ve explored how millennials are impacting the travel industry and how businesses can understand this generation’s mindset to seize opportunities.Now, a new force is rising: Generation Z.Z, which includes those born between 1997 and 2021,...

Electronic detailing, or “e-detailing,” is a form of digital presentation by pharmaceutical companies to healthcare professionals to sell specific medicines. In the past, this information was mainly delivered through print, but now more and ...

Languages vary from country to country, and the way users search for products and services online also varies greatly. Even in countries with the same primary language, users may have different search habits for similar products.Let’s say ...

In the United States, the Centers for Medicare and Medicaid Services (CMS) holds the following belief:“We are committed to putting patients first across all of our programs – including Medicaid, Medicare and the Health Insurance Exchanges....

As a company specializing in translation services, we understand the challenges freelancers face when enjoying their holidays. Many self-employed people are hesitant to take time off for fear of losing clients or affecting work progress. In ...

For global brands, ensuring the continuous development and training of international teams is critical. Some of the key challenges faced by clients include converting existing materials into e-learning courses, maintaining audience attention, an...

In the digital age, the world of electronic documents is expanding rapidly. The popularity of mobile devices, web applications and cloud platforms has led to the continuous generation of data in our communication and business activities. Thi...

As clinical research continues to expand across markets, data needs to reflect the diversity of the global population. Including data from patients from different backgrounds ensures that medical products developed can benefit everyone. One wa...

Many companies are developing marketing strategies, and more and more companies are beginning to pay attention to video. Video is used in various channels and has been proven to be one of the media forms with the highest conversion rate.I...